Drip Email Marketing Software

Consistency wins clients. Lawmatics Drip Email Marketing allows you to build sophisticated, automated email sequences that nurture leads from initial inquiry to signed retainer.

Automated Sequences

Set it and forget it.

• Time-Based Delivery: Schedule emails to send minutes, days, or weeks after a lead enters the system.
• Linear Progression: Guide potential clients through a predefined educational journey about their legal issue.
• Persistent Follow-Up: Ensure no lead is ever lost due to lack of communication—keep nurturing until they convert or opt-out.

Intelligent Triggers

Start the right conversation at the right time.

• Status-Based Entry: Automatically start a “New Lead” drip when a prospect enters your system.
• Behavioral Triggers: Switch a lead to a “Hot Prospect” sequence if they click a link in your newsletter.
• Exit Logic: Automatically stop the sales drip the moment a lead converts to a client, preventing awkward cross-messaging.

Personalization at Scale

Make every automated email feel personal.

• Dynamic Content: Insert the lead’s name, case type, and other specific details automatically into every email.
• Segmented Messaging: Send different drip content to Estate Planning leads vs. Family Law leads for maximum relevance.

Engagement Tracking

Know what’s working.

• Open & Click Rates: See which emails in your sequence are driving engagement and which need tweaking.
• Reply Tracking: Get notified instantly when a lead replies to an automated email so you can jump in personally.